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Bronze skin, dewy cheekbones and vibrant lips are the usual beauty calling cards for the summer season. However, now that more than half of the United States has mandated face mask requirements in public spaces and social distancing has become the new normal, makeup enthusiasts are learning to adapt their beauty routines.
The celebrity and editorial makeup artists that we spoke with agree: Everyday beauty trends have pivoted during the coronavirus era. “Women have shifted to a more natural look, but still want to feel beautiful,” says Scott Barnes, longtime makeup artist to Jennifer Lopez and founder of his eponymous color