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Mintel Global Market Research noted that COVID has helped break old grocery shopping habits and create new ones.
A recent industry report on the world o’ groceries shows how even the toughest customers to adapt to online grocery shopping — seniors — have done so, many inspired by safety concerns.
Another change is that COVID will likely keep Gen Z (those aged 18-24) home with their parents a little longer for economic reasons; this is the time for grocers to start creating a positive brand association with that demographic.
Luckily, those young people will remember which grocery chains were mean-spirited enough to take back the extra COVID pay they initially gave frontline workers.
Canada’s aging population means that “senior shopping hours” and other health adjustments made for COVID may continue at grocery stores into the future — even