Whether you’re scrolling through TikTok or seeing your favorite influencers’ posts on social media, you may have (knowingly or unknowingly) come across the viral fox-eye trend.
The latest makeup fad involves using eyeliner, concealer, false lashes and other cosmetics to emulate the elongated look of almond-shaped eyes – one that resembles, you guessed it, a fox.
The look is fairly easy to achieve. Legacy makeup brand Maybelline‘s tutorial explains how to do it in only six steps, and Gigi Hadid’s makeup artist Erin Parsons showcased the look in a four minute Instagram video.
Eyeliner is often used to elongate the outer and inner corners of the eyes, while concealer can minimize the eyebrow’s arch to create a straight-brow look. A popular trademark of the fox-eye trend, however, is its pose. Wearers of the new fad have been showcasing their completed makeup by pulling back the corner of their eyes.