The Real Media Awards back with merged 2021/22 event

As the sparkle of awards and gala events returns to the industry, The Real Media Collective’s Awards program – the Real Media Awards – will return to its Gala Event format and merger of the 2021 and 2022 events into one.





RMA banner
 Gala Event plus Awards – The Real Media Collective has combined both

In announcing the merged events for September this year, The Real Media Collective’s CEO Kellie Northwood said:

“With WA border now open and New Zealand opening in April we are able to confidently provide a true trans-Tasman Gala event as we have successfully achieved over the past seven years. Borders and density restrictions across the event in Melbourne were all factors in considering the merging of the two years and ultimate extension for all our entrants.”

The Real Media Awards celebrate all things print, marketing and brand. From brochureware to print collateral, catalogues to magazines, property portfolios to signage, point-of-sale to direct mail – the Real Media Awards celebrate printers and their customers together in partnership.

Effectiveness, craft, creativity and innovation are recognised with around 700 Entries and over 600 attendees at the Gala and 100 at the Auckland Industry Insights event.

“The Real Media Awards are a unique industry awards program connecting our customers with our industry. The Awards showcase our channel in celebration with our customers’ successes. Not having the opportunity to do this together with our usual Gala event was something we felt wouldn’t provide the same opportunity for our customers, members or industry entrants. We did not want to cancel, nor run another virtual event, so we went to work on how to navigate with the best outcome for our industry,” said Northwood.

Sign and Display highlighted

Signage, in-store and point-of-sale is a new Award category for Retail and more across customer sectors – Fashion, Grocery, Shopping Centres, Department Stores, Liquor and Specialty Retail, Property, Home, Recreation and Leisure.

“Showcasing in partnership with customers, the projects that printers have completed are a wonderful opportunity to celebrate with production teams and their clients. We have seen some amazing in-store signage and point-of-sale excellence throughout the Covid period, from flooring and directional signage to acquisitional pieces and stand sections,” says Northwood.

Support sponsors currently onboard include Australia Post, IVE Group, Ovato, Ball & Doggett, Currie Group, HP, Media Super and Sierra Delta, with more to be announced as the new categories are attracting much interest.

“The Real Media Awards has grown year-on-year in both entries and sponsors, as an opportunity for our industry and their customers to be recognised for their campaigns and partnerships. The Design and Print industries bring our customers visions to life, what better way to celebrate our craft than together with our customers? This is the uniqueness of the Real Media Awards from agencies to designers, printers to paper distributors: we are one Collective industry that is awarded and recognised for our individual roles. I love nothing better on the night than watching our members and their customers celebrate what they produced together,” concluded Northwood.

For more information go to: Real Media Awards 2021/22

KEY DATES

Entries submission deadline – 31st May 2022

Awards Judging – July 2022

Awards Gala Celebration – September 2022

New Zealand Awards and Insights Event – October 2022

 

Linda J. Picard

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