Sustainable clothing store for kids opens N.J. location

Borobabi, a retailer that sells and re-circulates sustainable children’s clothing, just opened a new store in New Jersey.

The childrenswear company opened the new store on April 14 at 80 E. Ridgewood Ave. in Ridgewood.

To make sustainable clothing accessible, Borobabi allows customers to return lightly used items for in-store credit and discounts on future purchases.

“We recycle and compost our brands to avoid the harms of landfilling, because it’s our mission to ensure the health of our planet for generations to come,” CEO Carolyn Butler said.

The retailer offers clothing for babies 0-24 months and toddlers 2-6 years.

Ridgewood’s store is Borobabi’s second spot in the Garden State and the country. Its first opened in Millburn’s Mall at Short Hills in March.

The company plans to open another Ridgewood location at 31 S Broad St. to sell lightly used clothes by appointment only. It has not yet announced an opening date.

Borobabi is planning to open multiple retail stores across the U.S. this year, including one in San Francisco, California in May.

The retailer opened a store in Nantucket, Massachusetts on April 24.


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Christopher Burch can be reached at [email protected]. Follow him on Twitter: @ChrisBurch856. Find on Facebook. Have a tip? Tell us.

Linda J. Picard

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