News Highlights: Covalent’s Carbon-Capture Technology Sets to reduce the environmental impact of fashion
Covalent, a new direct-to-consumer fashion brand offers a palliative response to the quiet, yet significant impact that fashion has on the environment every year with a collection of thirty-five pieces. After a decade of research, the company has announced the use of a proprietary technology called AirCarbon – a biotechnology process created as the world’s first regenerative, carbon-negative manufacturing system used across the company’s entire line of modern luxury accessories.
AirCarbon covalently modeled after the natural energy process that takes place in the ocean, where marine microorganisms use air and carbon extracted from greenhouse gases. Covalent uses biomimetic technology to produce carbon-negative regenerative materials with the appearance of leather and acetate, materials that can be melted into fibers, shapes and sheet products to make eyewear and fashion accessories where leather is traditionally used.
AirCarbon is used by Covalent to make laptop sleeves, wallets, sunglasses, tote bags and handbags that offer the same texture and durability as its counterparts, with a clean, minimalist aesthetic that goes well with laptops and mobile devices or as a stand alone purses or handbags.
While greenwashing coupled with vague proclamations of eco-friendly intent is common, Covalent has made efforts to make their carbon impact as transparent and traceable as possible, by disclosing the exact carbon footprint of each of their products, as verified through lifecycle assessments made by third-party carbon accounting firms available for review. Most consumers are unlikely to follow the sourcing trail to this extent, but Covalent’s efforts are a laudable example of disclosure.
We believe that to enable change in the fashion industry, consumers need to have actionable information about the carbon impact of the products they use.
-Newlight CEO Mark Herrema
Covalent AirCarbon leather goods are produced locally in Southern California, while Covalent eyewear is manufactured in Italy, both with the same meticulous attention to detail as traditional luxury fashion houses. Covalent’s first collection consists of thirty-five essentials and is available at covalentfashion.com.
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